New online music retailer Lala.com is launching a new iPhone App that will allow users to buy the rights to stream songs for just 10 cents.

It is believed that the quality of the songs will not be the same as those purchased fom Apple iTunes but the songs will be able to be played within seconds rather than waiting for the songs to be downloaded.

Users will have digital lockers where the songs can be streamed from and users will be able to synchronise with existing iTunes library so that the songs do not have to be repurchased.

Once users pay the intial 10 cents to have the songs streamed from within Lala they can then listen to the track at anytime via the Lala iPhone App.

The Lala iPhone App could assist in reducing the number of illegally downloaded MP3 files as the songs are essentially streamed and not MP3 files that can easily be downloaded on to other devices.

The Lala iPhone App is set to be released in November pending approval from Apple.